the idea

The opportunities that exist for sea anglers are vast, infinite, but how many of us even recognise that fact? With 121 different species (freshwater has just 38) and over 20,000 miles of coastline (mainland America only has 85,000,) it's about time sea angling was recognised as offering the most diverse and rewarding angling challenges in the UK.

Anyfish Anywhere is a new British company that lives and breathes sea angling and we'll be launching a complete range of products that, for the first time, take sea angling as seriously as our fellow anglers do. We know and understand sea angling, at all levels of the sport from the occasional and pleasure angler right through to national team squads.

Anyfish Anywhere has been out testing a new range of rods for the last six months. We've used a selection of seasoned anglers and casters to test and evaluate all of our prototypes throughout the development process.